Company news · · Hotel Tech AI
Best AI-Integrated Customer Acquisition & Loyalty Technology Company 2026
Hotel Tech AI is celebrating recognition for FDS Cards Ltd, the company behind the HexaTech technology family, at the SME News Greater London Enterprise Awards 2026.

The award
SME News names FDS Cards Ltd as its 2026 winner in the category shown below. We are proud to share this milestone with our customers, partners and team across the HexaTech family.
Best AI-Integrated Customer Acquisition & Loyalty Technology Company 2026Our London base
Our office is at 25 Cabot Square in Canary Wharf, London. It is the London base of FDS Cards Ltd, the company behind Hotel Tech AI and the wider HexaTech family.
FDS Cards Ltd25 Cabot Square
Canary Wharf, London E14 4QZ

Connecting the first conversation with the next visit
The winner profile describes FDS Cards Ltd’s work in NFC and digital business cards, AI-powered customer engagement and smart loyalty solutions. These areas share a practical goal: helping a business make a useful first connection and continue the customer relationship. For us, acquisition and retention belong in the same conversation.
What this means for Hotel Tech AI
Hotel Tech AI applies the HexaTech approach to hotels: guest enquiries, direct booking journeys, guest relationships and repeat visits. A guest’s first question and their next stay are connected parts of the experience. Our work focuses on helping hotel teams carry useful context between those moments and give guests a clear next step.
Thank you to our customers and partners
Building useful technology starts with listening to the people who use it. Thank you to the businesses, partners and colleagues who share their questions, feedback and everyday challenges with us. We are pleased to celebrate this recognition together and to keep improving how our technology supports your team.
Explore Hotel Tech AI to see our approach to your sector, or read the original winner profile on SME News for the published award details.